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Understanding Green Consumer Behaviour: A Qualitative, Cognitive Approach (Consumer Research and Policy)

Posted on 2010-04-13




Name:Understanding Green Consumer Behaviour: A Qualitative, Cognitive Approach (Consumer Research and Policy)
ASIN/ISBN:0415157323
Author:Sigmund Wagner
Publisher:Routledge (1997)
Language:English
Pages:Hardcover, 308 pages
File size:1.4 Mb
   Understanding Green Consumer Behaviour: A Qualitative, Cognitive Approach (Consumer Research and Policy)

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Author: Sigmund Wagner


Publisher: Routledge (1997)


Binding: Hardcover, 308 pages


pricer: $220.00


ISBN-10: 0415157323


editorialreviews

This interdisciplinary text recommends a reorientation of contemporary cognitive research. Through the study of "green" comsumers, the author draws on insights from psychology and anthropology as well as intensive field research.




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