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Online consumer Psychology: Understanding and Influencing consumer Behavior in the Virtual World (Advertising and consumer Psychology) |
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Author: Publisher: Lawrence Erlbaum (2005)Binding: Hardcover, 576 pagespricer: $160.00ISBN-10: 0805851542editorialreviewsOnline Consumer Psychology addresses many of the issues created by the Internet and goes beyond the topic of advertisin ... Tags : Consumer Psychology Advertising Behavior Influencing , Posted on 2010-04-14 | |
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Science/Engineering Online consumer Psychology: Understanding And Influencing consumer Behavior in the Virtual World |
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Curtis P. Haugtvedt, Karen A. Machleit, Richard Yalch - Online Consumer Psychology:Understanding And Influencing Consumer Behavior in the Virtual World (Advertising And Consumer Psychology)Lawrence Erlbaum; ISBN: 978 0805851540; 13/01/200 ... Tags : Consumer Psychology Behavior Influencing , Posted on 2010-03-15 | |
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Persuasive Imagery: A consumer Response Perspective (Advertising and consumer Psychology) |
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Author: Publisher: Lawrence Erlbaum (2003)Binding: Hardcover, 464 pagespricer: $120.00ISBN-10: 0805842020editorialreviewsThis volume synthesizes and advances existing knowledge of consumer response to visuals. Representing an interdisciplin ... Tags : Imagery Persuasive Consumer Perspective Psychology , Posted on 2010-04-13 | |
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consumer-Centric Category Management : How to Increase Profits by Managing Categories based on consumer Needs |
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ACNielsen "Consumer-Centric Category Management:How to Increase Profits by Managing Categories based on Consumer Needs"Wiley; 2005-12-07; ISBN: 0471703591; 368 pages; PDF; 9,2 MBIn some parts of the world, especially in developing mark ... Tags : Consumer Category Increase Management Categories , Posted on 2010-03-15 | |
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Understanding Green consumer Behaviour: A Qualitative, Cognitive Approach (consumer Research and Policy) |
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Author: Sigmund WagnerPublisher: Routledge (1997)Binding: Hardcover, 308 pagespricer: $220.00ISBN-10: 0415157323editorialreviewsThis interdisciplinary text recommends a reorientation of contemporary cognitive research. Through the study of ... Tags : Consumer Behaviour Approach Policy Research , Posted on 2010-04-13 | |
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The Active consumer: Novelty and Surprise in consumer Choice (Routledge Frontiers of Political Economy) |
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Author: Marina BianchiPublisher: Routledge (1998)Binding: Library Binding, 280 pagespricer: $190.00ISBN-10: 0415171903editorialreviewsThis book provides an economic-theoretical understanding of the many ways in which innovation can structur ... Tags : Choice Surprise Economy Consumer Novelty , Posted on 2010-04-16 | |
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Technical Online consumer Psychology: Understanding And Influencing consumer Behavior in t |
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Author: Curtis P. Haugtvedt, Karen A. Machleit, Richard F. YalchPublisher: Lawrence Erlbaum AssociatesPublish Date: 28 February, 2005ISBN: 0805851550 Tags : Consumer Psychology Behavior Influencing , Posted on 2010-03-15 | |
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